CFVG Hanoi

National Economics University

Tel: [84-24] 36 280 280 | Ext: 6213 / 6215

Hotline: 0913 716 818 | 0936 396 499

Address: Level 12, A1 Building, National Economics University, 207 Giai Phong, Hai Ba Trung, Hanoi


University of Economics Ho Chi Minh 

Tel: [84-28] 38 300 103

Hotline: 0909 054 696

Address: No. 91, Ba Thang Hai, Ward 11, District 10, Ho Chi Minh city


Master in Marketing and Sales

  • Specialized Master degree awarded by high-ranked Sorbonne Business School
  • Pioneering program that combines cutting-edge marketing expertises, practical approach and innovative learning
  • A program taught by a world-class, up to date faculty
  • Strong professional network comprising various working levels in a wide range of business factors
  • International seminars in Paris, France
  • A real opportunity for shaping success in marketing
  • A pioneering program that combines cutting-edge marketing expertise with a practical approach and an innovative learning methodology
  • Learn from a world-class academic faculty and high ranked local marketing professionals
  • Join a class with mix profile that enable rich learning experiences
  • Be exposed to a valuable professional network and challenging career prospective
  • Become a difference marker and develop a sharp career in Marketing
  1. Developing Marketing Management in the Global Market Place

  2. Marketing Analysis

  3. Services, E-business Approach and Digital Economy

  4. Consumer Behavior, the Digital Buyer

  5. Marketing Intelligence: How to Improve Qualitative and Quantitative Studies in a Digital World

  6. Business Negotiation

  7. Data Analysis 

  8. Pricing Tactics: Cost-Based Procedures Versus Value-Pricing

  9. Business to Business Marketing Management and innovations

  10. Retailing and Supply Chain Organisation

  11. Promoting and Advertising - Integrated Marketing Communication in a Digital Era

  12. Sales Management, Digital Tools and Organization

  13. Brand Management and Building Strong Brands

  14. Business Game

24 lecture hours are taught by foreign professors cover the knowledge base of different marketing fields. Students will gain the latest expertise and form a powerful foundation for career advance.

6 focus hours are delivered by leading professionals who bring to classes real-world projects with a rich source of practical ideas and perspectives

 For the full list of professors in MMSS program, please click HERE

Application fee:

A non-refundable application fee of 2.000.000 VND is applied for all programs.

Tuition Fee:

295.855.000 VND, applied to academic year 2024-2026 and payable in 4 installments (*Subjected to changed according to the exchange rate)

Excluding the expense for a compulsory Study trip in Paris: estimated 60.000.000VND


 In 2024, CFVG offers 4 scholarships of 10% for students of the new intake. 

 The scholarships are being offered to highly potential Vietnamese students with excellent academic records.   

Entry Requirement: 

The program is intended for business professionals with a strong interest in marketing and sales. They have work for several year in relevant fields, with a solid business background and can show a good academic base to succeed in the program.

Participants are expected to be ambitious, intelligent, and personable and dedicated to their profession. They should have a strong motivation for professional enrichment and career advancement in marketing fields such as marketing management, product/brand management, market research, media planning, advertising strategy….

To apply for MMSS program, you must complete the online application form at: CLICK TO APPLY

To process your application we require:

  • A printed version of your fully completed online application form.
  • A detailed résumé
  • A cover letter
  • At least one recommendation letter
  • Certified copies of degrees & transcripts
  • 1,050,000 VND for the registration fee (non refundable)

Admission process:

Start online pre-application at: CLICK TO APPLY

Selection Interview:  Upon request

Program Opening: October 2024

Contact Admission Department: (08:30- 12:00) & (13:30- 18:00) on Monday- Friday

    - Hanoi Campus: Room 1212, Level 12, National Economics University, 207 Giai Phong, Dong Tam, Hai Ba Trung, Hanoi. Hotline: 0913 716 818/ 0936 396 499

    - Hochiminh Campus: No.91, Ba Thang Hai St., Dist. 10, HCMC. Hotline: 0909 054 696.

Phạm Minh Trí

Phạm Minh Trí
MMSS, Intake 8
Category Management Lead

“Learning compatible sales/marketing/service courses,  practice real business cases, build productive business networking, as well as improve managerial skills/capacity, those are all important aspects/outcomes that I have collected during intake of Master of Marketing, Sales and Service at CFVG”


Director of COOPXTRA
Former Regional Director of CO.OPMART
SAIGON CO.OP (2002 - Present)

 “Since, I have joined CFVG (MMSS), I had more professional knowledge and skills to get more achievements. Besides, I had more oppotunities to fulfill my dream, with more quality relationship at CFVG alumni and other CFVG's activities”