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AAPBS 2026 ACADEMIC CONFERENCE

Greeting message from CFVG Director

Dear AAPBS Members,

On behalf of CFVG, the French Vietnamese Center for Management Education, I am delighted to welcome you to Hanoi for the AAPBS 2026 Annual Academic Conference. For more than three decades, CFVG has connected international academic excellence with regional perspectives, contributing to innovative and responsible management education.

This year’s theme, “AI and Digitalization in Business School: A New Chapter,” reflects a decisive moment for higher education. As AI reshapes how we teach, research, and lead, your insights will be essential in defining the future role of business schools in a rapidly evolving world. Beyond technological change, this topic invites us to reflect on the future mission of business schools, how we cultivate critical thinking, ethical leadership, and human-centered innovation in an increasingly digital era. Your expertise and contributions are essential to advancing this collective reflection.

You are guaranteed to participate to a 2026 conference really innovative, innovative and totally dedicated to the Asian leadership in global business education.

I am looking forward to meeting you on our campus in Hanoi this May.

Warm regards,

Fabien De Geuser
Director, CFVG

 

Time

Agenda

10:00 – 12:00

Committee Meetings (Finance, Membership, & Conference steering) @ NEU

14:00 – 16:00

Council Meeting (Governance and by-laws) @ NEU

 

Time

Agenda

10:00 – 12:00

Executive Meeting

14:00 – 16:30

Council Meeting

17.00 - 19.30

Reception: register the members @ NEU

 

Time

Agenda

8:30 – 9:00

Registration

9:00 – 9:20

Welcome speech & Official Opening by Dr. Fabien De Geuser

9:20 – 9:40

Topic 1: The AI-Based business school

9:40 – 10:00

Topic 2: Using AI in Supporting students at the business school

10:00 – 10:30

Break

10:30 – 12:00

Panel Discussion #1: Reinventing Business Schools in the Age of AI: Opportunities, Risks, and Leadership

-

Panel Discussion #2: From Strategy to Classroom: Implementing AI in Business School Teaching and Curriculum

 

12:00 – 13:30

Lunch

13:30 – 13:50 

Topic 3: AI Regulations & Applications in Research 

13:50 – 14:10

Topic 4: AI for Marketing and Communication at business schools

14:10 – 14:30

Topic 5: Using AI to create ad-hoc teaching materials 

14:40 – 17:00

Viettel Company Visit 

17:00 – 17:50

Break time and preparing for the Cocktail Party

18:30 – 21:00

Gala Dinner

 

Time

Agenda

9:00 – 9:20

Topic 5: Industry needs of AI based skills 

9:20 - 10:50

Panel Discussion #4:The AI-Driven Business School Brand: Opportunity vs Risk

 

10:50 – 11:10

Break

11:10 – 12:00

General Meeting

-              AAPBS Announcement

-              Next School Presentation

-              Closing


CFVG Hanoi address: National Economics University - 207 Giai Phong, Bach Mai, Hanoi

  • 25-45 minutes from the airport (depends on the traffic)

Map to our campus:

 

You can benefit an interesting rate while reserving at below hotels in Hanoi city:


HOTEL du PARC Hanoi

https://hotelduparchanoi.com

Add: 84 Tran Nhan Tong street, Hanoi

-

Mövenpick Hotel Hanoi Centre

https://movenpick.accor.com/en/asia/vietnam/hanoi/hotel-hanoi.html

Add: 83A Ly Thuong Kiet street, Hanoi

-

Meliá Hanoi

https://www.melia.com/vi/hotels/vietnam/hanoi/melia-hanoi

Add: 44 Ly Thuong Kiet street, Hanoi

-

Mercure Hanoi la Gare

https://all.accor.com/hotel/7049/index.en.shtml

Add: 94 Ly Thuong Kiet street, Hanoi

GMT

Vietnam Standard Time is 7 hours ahead of Greenwich Mean Time (GMT+7).
Vietnam does not operate Daylight-Saving Time.

Transportation

Taxi fare from the airport to city center ranges from 200,000 VND to 250,000 VND

Grab / XanhSM / Be have become very popular in Hanoi city with flexible fare. Download it to your iPhone or Android Phones to use on the go.

 Currency

Vietnamese Dong (VND) is the country official currency. One US dollar is equivalent to approximately 26,500 VND.

You are advised to exchange your own country currency to VND at the airport exchange shops or local bank stores.

Wi-fi and Cellular data

Wi-fi is offered free at most hotels, restaurants and local shops in Hanoi city with password. 

You may easily purchase a pre-paid SIM card for cellular data for your use at the airport or local convenient stores.

Travel guide

You may wish to explore Hanoi, the heart of culture in Vietnam, download our travel guide below:


Inquiries

If you have any questions, please feel free to email us at anhtuan@cfvg.org.

Type

Early Bird

Regular

Member

680

880

Non-Member

780

980

 

Early bird close: 10th April 2026

Registration deadline: 20th April 2026

 

Payment for registration can be transferred to CFVG Hanoi by transfer:

Bank Transfer:

Bank name: Asia Commercial bank 

Beneficiary Bank account: 14803327 (USD) - 85125969 (EURO)

SWIFT code: ASCBVNVX 

Beneficiary name: French - Vietnamese Center for Management Education Ha Noi OR Trung Tam Phap - Viet Dao tao ve Quan ly Ha Noi  

Invoice & Invitation letter

CFVG Invoice will be sent to your registered email within 24 business hours. 

Please fill in the registration form below no later than March 10, 2026