CFVG European Excellence in Management Education|News

Online Presentations - Conference "Social Media in Marketing for Companies" in Hanoi, February 15

You could find here the slides used by the two speakers at the conference held in Espace (24-Trang Tien) on February 15th, 2012

IAE Paris Associate Professor Marc Diviné helped marketing managers figure out what are the best ways to use social media and the risks involved.

Joining him in Hanoi was Mr. Ha Tuan, CEO of Vinalink. Mr Tuan discussed the current situation of using social media for big and small companies in Vietnam and what are the effective ways to use this tool.

The conference is co-organized by the CFVG and Espace, with simultaneous intepretation in French and Vietnamese. Entry is FREE to all the public.

Please find here the presentations at the conference. Mr. Ha Tuan’s presentation could also be downloaded from www.dep.vn/cfvg

PDF - 8.6 Mb
Associate Professor Marc Divine’s presentation
- 8.6 Mb
PDF - 3.1 Mb
Mr. Ha Tuan’s Presentation
- 3.1 Mb